This text incorporates new information and devotes more time and space to the issues of agricultural industrialization
and market structure likely to be faced by applied economists.
Responds to a critical need to train students to work in the new world of agricultural markets
Explicitly integrates empirical analysis of issues while maintaining the theoretical and practical issues of
applied market analysis
Places a high emphasis on market structure, imperfect competition, vertical coordination, contracting, etc.,
providing students with the necessary background to understand the new environment in which they will be expected
to operate
Includes some introduction to game theory with applications
Contains practical examples, "key questions", exercises, and questions posed to students that can
be used by instructors to stimulate classroom discussion.
Table of Contents
Part I. Models and Analysis of Perfectly Competitive Markets.
1. Market Demand
2. Market Supply
3. The Market
4. Marketing Margins
5. Stocks and International Markets
6. Price Variation Across Space
7. Price Variation Through Time
8. Product Quality
9. Futures Markets
Part II. Imperfect Competition, Market Structure, and Market Analysis.
10. Monopoly
11. Strategic Interaction
12. Imperfect Competition
13. Vertical Coordination and Contracting in Agriculture
Part III. Advanced Techniques with Surveys and Experimental Economics.
14. The Basics of Survey Design
15. Individual Utility Estimation and Conjoint Analysis
16. Experimental Methods
Index