Stephen E. Lucas is Professor of Communication Arts and Evjue-Bascom Professor in the Humanities at the University
of Wisconsin-Madison, where he has taught since 1972. He received his bachelor's degree from the University of
California, Santa Barbara, and his master's and doctorate degrees from Penn State University.
Professor Lucas has been recognized for his work as both a scholar and a teacher. His first book, Portents of Rebellion:
Rhetoric and Revolution in Philadelphia, 1765-1776, received the Golden Anniversary Award of the National Communication
Association in 1977 and was nominated for a Pulitzer Prize. His major articles include "The Schism in Rhetorical
Scholarship" (1981), "The Renaissance of American Public Address: Text and Context in Rhetorical Criticism"
(1988), "The Stylistic Artistry of the Declaration of Independence� (1990), and �The Rhetorical Ancestry of
the Declaration of Independence� (1998), for which he received the Golden Anniversary Monograph Award of the National
Communication Association. His most recent book is Words of a Century: The Top 100 American Speeches, 1900-1999
(2009).
Professor Lucas has received a number of teaching awards, including the Chancellor's Award for Excellence in Teaching
at the University of Wisconsin and the National Communication Association�s Donald Ecroyd Award for Outstanding
Teaching in Higher Education. His lecture course on "The Rhetoric of Campaigns and Revolutions" is among
the most popular on campus and has twice been selected for statewide broadcast in its entirety by Wisconsin Public
Radio. Professor Lucas is featured in the Educational Video Group�s program on the history of American public address,
and he has appeared on the History Channel�s documentary on the Declaration of Independence.
Professor Lucas has directed the introductory public speaking course at the University of Wisconsin-Madison since
1973. Over the years he has been responsible for numerous teaching innovations and has supervised the training
of hundreds of graduate assistants. In addition to participating in public speaking workshops and colloquia at
schools throughout the United States, he has served as a judge for the major national English-language public speaking
competitions in China, has lectured at numerous Chinese universities, and has conducted workshops for Chinese instructors
on teaching public speaking.
Stephen Lucas and his wife, Patty, live in Madison, Wisconsin, and have two sons, Jeff and Ryan. His interests
include travel, sports, art, and photography.
Summary
Whether you re a Novice or an Experienced Speaker, The Art of Public Speaking by Stephen E Lucas is by far the
most respected speech textbook of our time. All readers will benefit from this 10th edition text through its clear
explanations of classical and contemporary theory and thorough coverage of practical applications. The Art of Public
Speaking has defined the art of being the best for more than 10 million students and instructors.
Table of Contents
Table of Contents
Part One: Speaking and Listening
Chapter 1: Speaking in Public
Chapter 2: Ethics and Public Speaking
Chapter 3: Listening
Appendix: Giving Your First Speech
Part Two: Speech Preparation: Getting Started
Chapter 4: Selecting a Topic and a Purpose
Chapter 5: Analyzing the Audience
Chapter 6: Gathering Materials
Chapter 7: Supporting Your Ideas
Part Three: Speech Preparation: Organizing & Outlining
Chapter 8: Organizing the Body of the Speech
Chapter 9: Beginning and Ending the Speech
Chapter 10: Outlining the Speech
Part Four: Presenting the Speech
Chapter 11: Using Language
Chapter 12: Delivery
Chapter 13: Visual Aids
Appendix: Using PowerPoint
Part Five: Varieties of Public Speaking
Chapter 14: Speaking to Inform
Chapter 15: Speaking to Persuade
Chapter 16: Methods of Persuasion
Chapter 17: Speaking on Special Occasions
Chapter 18: Speaking in Small Groups
Appendix: Speeches for Analysis and Discussion